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Can Independent Estate Agents hold the key to your house sale?
We all know its important to support your local independent businesses to help maintain diversity on the High St, keep money flowing back into the local economy and save with shorter supply chains but what if I told you there’s a really good reason to support your local independent estate agent too?
Choosing the best business type of estate agent for your property sale might not be the first factor that comes to sellers minds when picking which agent to contact but our current local research suggests it may make quite a difference financially. Since the beginning of the year, we have analysed the top two Bath agents (by volume) in both the independent and corporate sectors to compare their results. Although the general public may be mostly unaware, agents approaches to selling differ quite significantly between these sectors and those differences do seem to translate quite directly when we examine sale numbers and also pricing strategies.
"..It would appear at least on the surface that independent agents in Bath are not only more successful at selling what they market, agree more sales AND also manage to do so with much more accuracy on initial pricing."
Averaging out exact results between each pair of agents, the corporate estate agents each launched 88 properties to the market so far this year. 60 sales were agreed and 48 property prices were reduced. On the other side of the fence, the independent agents averaged 143 new properties with 104 sales agreed but only 25 prices reduced. Breaking that down, it would appear at least on the surface that independent agents in Bath are not only more successful (5.4%+) at selling what they market, agree more sales (43%) AND also manage to do so with much more accuracy on initial pricing (48% fewer reductions).
Contact Details
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9 Moorland Road | Oldfield Park | Bath | BA2 3PL
T: 01225 829040